After looking far and wide for THE watch to stock instore, an inspiration from a friend, a flight to London, a jetlagged but friendly meeting in a Clerkenwell showroom, a 'Uniform Wares selfie' and a beer at a release party I am very pleased to welcome Uniform Wares watches to our brandlist at The Flock.
Selecting a range of Uniform Wares watches to carry at The Flock
At the Uniform Wares release party during the London Design Festival
The design of each new watch is conceived and developed in the Uniform Wares East London offices but a commitment to horological precision means the movements are handpicked from the best Swiss and Japanese manufacturers, whilst the straps are made from Italian or British calf or goat leather, or Italian UV resistant rubber. A diligent concern with robust materials, beautiful casings and surface finishes results in outstanding timepieces and the consideration that goes into producing each collection is a slow process which means each new series is released in small, highly covetable quantities.
THE 104 SERIES
The 104 series is an updated version of the 100 series which is the cornerstone of Uniform Wares watches from which the company has developed. The simple and functional design is reminiscent of utilitarian British wall clocks. This watch features a Swiss-made movement in a two-part case. The case body is matt bead-blasted, off-setting the texture of the brushed bezel and case back. The 104 Series rubber straps are made from a highly durable, UV-resistant polyurethane with a matt-textured finish. These straps will mould to the shape of your wrist over time and are great for day-to-day wear.
This series is a contemporary interpretation of what defines a classic British dress watch. This watch features an ultra-slim silhouette with a 35mm case design that still maintains contemporary angles and curves. The lined and tapered strap is half stitched to imitate classic detailing and it is made from calf or goat leather. The 152/PL-02 features a stainless steel case, alabaster tinted dial, polished aluminum hands and indexes in laquered black with a black strap. The 152/RG-02 features a stainless steel case in a satin brushed finish, with an oyster grey dial and hands in mirror-plated rose gold with a walnut leather strap.
The 152/PL-02
The 152/RG-02
THE 203 SERIES
The 152/RG-02
The 203/KK04
At Uniform Wares the development of each watch follows an exacting process from initial design ideas
through to final production. Designing each watch always begins with
lively conversation amongst the design team to define what their customers will require from their
timepiece. They believe the Uniform Wares wearer expects subtle
functionality, a high level of quality manufacture, distinctive
technical surface treatments and a unique contemporary approach to
wristwatch design, which is exactly what you get with their beautifully engineered watches.
